The Bo-Nik Boys
THE BO-NIK BROTHERHOOD
“Bo-Nik weekend” is a phrase everyone at Craft Farms knows. For 32 years, this group of golfers from all over the country have been playing this tournament. It’s hard work, but we look forward to this weekend every year.
Thirty-two years ago, Bo Richardson and his brother-in-law, Jim Nickolas, decided to play a little golf. The idea was to bring together some of their customers in the vet supply business, along with a few friends, for a five-round, four-day weekend. They didn’t expect the event to grow the way it did. The tournament doubled in attendance year after year. At one point, there were 120 men playing in the Bo-Nik tournament, traveling from 27 different states.
At first, they moved the tournament around, playing on different Robert Trent Jones courses. Then they played in Texas, going to courses in Dallas and The Woodlands, but everything changed ten years ago when they played Craft Farms.
“It’s our home,” Bo Richardson said. “For the rest of my life, as this continues to grow and our sons begin to take over, there’s never going to be a time where it’s not at Craft Farms.”
Bo Richardson and his business partner, Kenny Lipsmeyer, own Southern Livestock Supply in Baton Rouge. Their company sells to Louisiana, Mississippi, Alabama, Georgia and Florida. Kenny’s other company, K&K Vet Supply, located in northwest Arkansas, sells and travels in 16 other states as well.
Bo’s greatest mentor and friend in life was his father, who was also his boss for over 30 years. When Bo decided thirty-two years ago to host this tournament, his father told him it was the dumbest idea – but he did it anyway.
“I can’t tell you the amount of friendships and relationships it’s brought me,” Bo said. “We’re a little company against giants in our industry, and through these friendships and relationships, established within this tournament, it’s brought us enormous success.”
The stories and memories are endless. You can hear the nostalgia in his voice as Bo describes the tournament and his experience at Craft Farms. From an operations standpoint, Bo says everything at Craft Farms is run perfectly. From the food and beverage services, to the cart girls, to the private rooms provided, Bo says it’s incredible.
“We’ve been all over the place, but I will never move this tournament from Craft Farms.”
Craft Farms and Bo-Nik have become family, and families take care of each other. When Candice Workman, Craft Farms’ Event Coordinator and Food and Beverage Manager, was diagnosed with breast cancer in 2017, the Bo-Nik men rallied to raise funds for her cause. Candice has worked the Bo-Nik tournament for the last 10 years, and some of the men even pledged their 2018 winnings to her as well.
Bo is sincere with his words. He relishes this weekend surrounded by his brothers, and lets each man know that he loves them. He truly believes it to be a brotherhood, which is echoed in their creed:
“There is a destiny that makes us brothers. No one knows his way alone. All that we send into the hearts of others, comes back into our own.”